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Post History: Ed2008 (0)

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09-27-11  05:08am - 4836 days #9
Ed2008 (0)
Suspended Webmaster




Posts: 3
Registered: Nov 06, '08
Location: Wales.
It may well work with individuals, but it has to work on average to be worthwhile for the site. Maybe if the site's price is perceived as too high in the first place then it may not damage the image of the site to sell memberships for less, but that definitely doesn't seem to be the case for my sites. Webmaster of SGC and AMOC.

09-27-11  03:59am - 4836 days #6
Ed2008 (0)
Suspended Webmaster




Posts: 3
Registered: Nov 06, '08
Location: Wales.
In my experience, reducing membership fees as a special offer doesn't work at all. Over the time I've been in the business I've tried everything from small reductions to 75% off, and all have either left sales unchanged or significantly reduced sales.

I guess it comes down to perceived value. Set the price too low and the site doesn't look as good - that leads to reduced sales. Webmaster of SGC and AMOC.

09-26-11  07:20am - 4836 days #7
Ed2008 (0)
Suspended Webmaster




Posts: 3
Registered: Nov 06, '08
Location: Wales.
One of my sites (AMOC) was static (no updates) for well over a year, but I made absolutely sure there was no doubt about this on the front page, tour, join page etc. and the site kept running far better than I expected. I had removed the recurring membership options weeks before it became static so there were no problems therem

I don't agree with the "expiration date" comment. So long as potential customers are made fully aware what's in the site, then there is always room for retro/nostalgia content. In fact when I recently completely revamped the site and started it again, I got rid of all the oldest content and anything I didn't think was up to my current standard, and I've had complaints ever since from people who remember the old site and want to see all the old material again.

Lying to customers is unacceptable, and surely going to lead to a stream of bad reviews? Webmaster of SGC and AMOC.

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