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Porn Users Forum » Why do so many studios have poor websites?
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09-24-11  07:59am - 4838 days Original Post - #1
rearadmiral (0)
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Registered: Jul 16, '07
Location: NB/Canada
Why do so many studios have poor websites?

Two caveats to start this thread: 1) I know we’ve discussed elements of it before, and 2) there may be porn studios that do the web well (and if so, please recommend them).

And maybe a definition is needed too. By “porn studio” I mean a studio that makes porn movies and sells them in multiple ways, like Hustler, Third Movies or Devil’s Film. I’m not including studios like Kink.com and ALS Scan who make material primarily for web distribution.

This might just be my interpretation, but it seems the studio sites I’ve joined in the past have all had one thing in common: it’s as if they don’t take the web seriously. Some aren’t terrible at it, while others really don’t seem to think that the web can be a place to make money. Am I dreaming this up?

I realize that I’m probably asking this question in the wrong place since we’re a group of people who actually pay for porn, and we pay for it on the internet. We might be in the minority as a lot of people prefer to steal their porn, and when they pay for it maybe they buy it at a porn shop in DVD format.

It seems to me that fear of piracy might be the biggest reason why a big porn studio would avoid the web, but if someone has the desire to add to the volume of stolen porn on the web then they could rip a DVD and post it too. While piracy must be very frustrating for all porn producers, it seems to be a fact of life, and life must go on.

Another possibility that occurred to me recently is that a porn studio might be fine with the internet but prefer a different way to make money with their material. VOD sites would be the likely alternative. Some studios (Jules Jordan, for example) demand an extremely high price at VOD sites. (Jules Jordan movies at adultempire.com go for ten times the price of most other studios making them a really poor value.)

The third possibility that I can think of is that maybe DVD sales are still strong and they still make a lot of money there. What I’ve observed in porn shops argues otherwise though. I used to spend maybe $500 a year buying and renting DVDs. That was up until three or four years ago. Now I spend $0 that way and all my porn buying is online. One porn shop I used to frequent is now closed, and another stopped selling and renting DVDs. The indications are that the DVD market is dead.

I might be wrong – maybe porn studios do okay on the internet. It may be that I’ve been spoiled by web-based sites like Kink.com and ALS Scan, where production values exceed most larger studios and their websites are among the best in the business. So if studios like Kink and ALS Scan can develop a business model to make great porn and money, why can’t other studios? Is it possible that they just don’t want to?

Any thoughts?

09-26-11  02:05pm - 4836 days #2
rearadmiral (0)
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Registered: Jul 16, '07
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Where are all the regulars? Did I forget about a religious holiday or something???

09-26-11  03:28pm - 4836 days #3
Drooler (0)
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I don't think that the studios should avoid the web, as it's a preferred route to the "rabbit play" for a lot of users. Their stuff gets posted on the web on the free sites, ripped right off those DVDs anyway. The entire contents of DVDs are posted.

I think one reason why some studios have crappy sites is because their pre-Internet-Age management doesn't know the difference between a shitty site and a good one. They have someone put it together, they ask to see it, and without really checking it out, they think, "OK, we're on the Internet now, too. Hooray, and give Bob here a nice corner office."

It still amazes me how many people are "net-deaf," if I may coin the term. They just don't get what it's all about. And they don't care to know, either. And I know that some people who aren't that swift in some areas still wind up being the big cheeses and calling the shots.

I mean, fine-looking girls who do hardcore porn are still being told to have boob jobs even though a lot of porn consumers find them objectionable. Somebody's obviously carrying on without a damn clue.

Well, that's my I wanted something new, so I left England for New England. Edited on Sep 27, 2011, 02:50am

09-26-11  06:19pm - 4835 days #4
pat362 (0)
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Location: canada
There aren't many actual dvd studios left. The ones that weren't killed by porn piracy were destroyed by the world recession. The number of studios still producing content meant to be first released on DVD/Blue-ray is tiny. Most of these studios still want to make money from dvd sales so having a great site where you get HD content of their movies is rather counter-productive. I think many of them are turnng to third party sites to offer their movies as oppose to themselves.

Of course if the recession and porn pirating keeps the way it is then dvd's and Blue-Ray porn will no longer exist in 5 years. I think that will be too bad for everyone. Long live the Brown Coats.

09-27-11  01:27am - 4835 days #5
lk2fireone (0)
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Location: CA
My guess is that the continuing recession is still hitting sales of porn (and non-porn) DVDs, as well as membership in porn internet sites.

I'm surprised more porn internet sites aren't offering special reduced prices to try to increase membership. But I guess they are trying to tough it out and hoping that membership will increase again. And that it's better to charge regular prices rather than to offer specials.

This recession can't last forever. But I think it's lasted longer than most people expected it to. And it seems to be hitting the lower- and middle-class harder than the wealthy. People are still losing their jobs and their homes.

09-27-11  03:59am - 4835 days #6
Ed2008 (0)
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Location: Wales.
In my experience, reducing membership fees as a special offer doesn't work at all. Over the time I've been in the business I've tried everything from small reductions to 75% off, and all have either left sales unchanged or significantly reduced sales.

I guess it comes down to perceived value. Set the price too low and the site doesn't look as good - that leads to reduced sales. Webmaster of SGC and AMOC.

09-27-11  04:27am - 4835 days #7
tangub (0)
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Location: UK
Originally Posted by Ed2008:


In my experience, reducing membership fees as a special offer doesn't work at all.


It certainly works for me. I've joined several sites in recent months due to special offers such as Breath Takers, Petites Parisiennes, Digital Desire all of which i probably wouldn't have bothered with at the full price.

09-27-11  05:07am - 4835 days #8
lk2fireone (0)
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Posts: 3,618
Registered: Nov 14, '08
Location: CA
Originally Posted by Ed2008:


In my experience, reducing membership fees as a special offer doesn't work at all. Over the time I've been in the business I've tried everything from small reductions to 75% off, and all have either left sales unchanged or significantly reduced sales.

I guess it comes down to perceived value. Set the price too low and the site doesn't look as good - that leads to reduced sales.


You're in the business side of porn, so you should have a much better understanding of the business than I do as a porn consumer.

But most businesses seem to offer specials all the time: grocery stores, retail car dealers, newspapers, etc. It's all an effort to increase sales. So I don't understand why it wouldn't work for porn sites, as well.

I believe that many PU members use the discounts available through PU/TBP to get a reduced membership price to porn sites. That is part of what makes the PU/TBP sites valuable (the reduced prices), in addition to the information on porn sites that PU/TBP makes available to its readers.

09-27-11  05:08am - 4835 days #9
Ed2008 (0)
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Posts: 3
Registered: Nov 06, '08
Location: Wales.
It may well work with individuals, but it has to work on average to be worthwhile for the site. Maybe if the site's price is perceived as too high in the first place then it may not damage the image of the site to sell memberships for less, but that definitely doesn't seem to be the case for my sites. Webmaster of SGC and AMOC.

09-27-11  11:26am - 4835 days #10
rearadmiral (0)
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Posts: 1,453
Registered: Jul 16, '07
Location: NB/Canada
Originally Posted by Drooler:


I mean, fine-looking girls who do hardcore porn are still being told to have boob jobs even though a lot of porn consumers find them objectionable. Somebody's obviously carrying on without a damn clue.



Interesting theory, and probably one that deserves its own thread. While I know a lot of guys who prefer larger breasts than me (but realistically, just about everyone prefers larger breasts than I me) I don't know anyone who likes implants.

But as you say, someone has be convincing the girls to get them.

09-27-11  11:33pm - 4834 days #11
slutty (0)
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Posts: 475
Registered: Mar 02, '09
Location: Pennsylvania
Originally Posted by rearadmiral:



The third possibility that I can think of is that maybe DVD sales are still strong and they still make a lot of money there. What I�ve observed in porn shops argues otherwise though. I used to spend maybe $500 a year buying and renting DVDs. That was up until three or four years ago. Now I spend $0 that way and all my porn buying is online. One porn shop I used to frequent is now closed, and another stopped selling and renting DVDs. The indications are that the DVD market is dead.



I sort of think this may be the case, while DVD sales may be dead, I am thinking most studios hold out hope that they will make money off of them - if not in stores than online or through DVD downloads (paying per DVD on a site like adultdvdempire).

It seems like many hold off on releasing new stuff for months or years on their sites - and some seem to intentionally withhold their content that I would be most interested in, I doubt that is coincidence. Bunny Lebowski: I'll suck your cock for a thousand dollars.
Brandt: Ah hahahahaha! Wonderful woman. We're all, we're all very fond of her. Very free-spirited.

09-28-11  12:51am - 4834 days #12
otoh (0)
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Posts: 159
Registered: Sep 17, '10
Location: UK
Originally Posted by tangub:


It certainly works for me. I've joined several sites in recent months due to special offers such as Breath Takers, Petites Parisiennes, Digital Desire all of which i probably wouldn't have bothered with at the full price.


I half agree with Tangub - I've joined those sites too when they were discounted - but for me the discount pushed them up the list, they'd still have stayed on my radar.

Having said that, the list is quite long so I may never have got round to it otherwise!

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